Social Media

Here are some fun facts about your favorite social media network:

  1. Facebook has over 750 million active members
  2. If facebook were a country, it would be the 3rd most populated country on the planet
  3. The average facebook user has 130 friends
  4. On average, 700 billion minutes a month are spent on facebook.

What does this mean for your business ?

Let’s face it. Customers don’t trust ads. They are more inclined to buy products or use the services of companies that were referred to them by trusted peers. Previous generations of business men knew that word of mouth advertising is more influential than any other form of advertising, and that is still very true to this day. However, the way people recommend products or services to each other has changed. The 21st century version of word of mouth advertising is social media.

Social media networks, like Facebook, give business owners the ability to market themselves to new customers in real-time. For example, let’s say you are the owner of a car dealership and you have to sell a beautiful, rare, exotic vehicle. It’s not everyday that you get something like this in and it’s not something your average client can afford. So you take a few pictures, post them on your business facebook page and give a short description. Within milliseconds of clicking the post button, your 370 fans or followers get your message on their newsfeeds. Some are out to lunch checking facebook on their mobile phones, some are at their desk at work checking their facebook, some are sitting in a business meeting on facebook. Maybe none of them want, or can afford, that car but one of them is friends with a rare vehicle collector and easily shares your post with them. “Hey check this out, thought you might be interested” he writes. Within minutes your phone rings and you set up the appointment for him to come down and see the car. All because you made a simple post on your business facebook page.

These scenarios happen every day in every industry and not only with facebook. Twitter, foursquare, youtube, yelp and many other social media networks can be used to deliver similar results. Call us at 877.762.8339. We can help you design a winning social media strategy that will put you light years ahead of your competition.